With over thirty-five years experience and a reputation as Australia's premier film & TV post production specialist, Digital Pictures partners with local and international producers and content creators to complete and deliver their projects to the very highest standard.
Digital Pictures’ people are knowledgeable, creative, innovative, passionate and adaptable. Expert teams tailor solutions for the individual needs of their clients. They minimize complexity and guide clients through their options with a genuine care for their hopes, dreams and aspirations. Clients enjoy the experience of working with Digital Pictures and are proud and excited by the results.
Digital Pictures’ benchmarks itself against the very best in the world and is committed to continuous improvement of its services. It consistently breaks the boundaries of creative and technical innovations.
Digital Pictures is part of the Deluxe Entertainment Services Group.
1974: In March, David Syme & Co. Limited, the publishers of The Age newspaper, purchased Armstrong Studios and
a small, Moorabbin based video editing company called Videotape Centre Pty Ltd and relocated its operations to
180 Bank Street. In June, Armstrong Audio Video was launched under the direction of brilliant American audio and
video engineer, Robert Fine.
1975: Fine was instrumental in the facility establishing the first computerised video editing system in the PAL world,
ahead of the UK and Europe and six years before any Australian television station or video company utilised this technology.
1976: In conjunction with Telecom, AAV designed and operated Australia's first cable television system, servicing major Melbourne advertising agencies.
1979: The name of the company was changed to AAV Australia Pty Ltd. AAV Business Communications was established.
1980: AAV established Australia’s first professional videocassette duplication facility to service the production requirements of CBS/Fox Home Video. In conjunction with the Seven Network and FM stations in Melbourne, Brisbane and Sydney, AAV broadcast the first live stereo audio simulcast in Australia. AAV Business Communications was one of the first video facilities in the world to provide software for interactive laser video disc systems which formed the basis of a point-of-sale and training system for GMH.
1984: AAV established a videocassette duplication facility in Auckland to service the New Zealand and South Pacific markets. AAV’s duplication division produced Australia's first stereo hi-fi title, David Bowie's "Serious Moonlight".
1985: AAV produced the first High Definition TV program in Australia in association with Sony Japan.
1987: AAV was appointed official supplier of audio-visual products and services for World Expo '88.
1988: AAV's interactive video disc technology formed the basis for several of the major Bicentennial projects undertaken by AAV, including the Rainbow Serpent Theatre for the Australian Pavilion and information booths at World Expo '88 in Brisbane and the First State '88 exhibition at Darling Harbour in Sydney.
1989: AAV was the first post production facility in Australia to offer telecine to NTSC video tape transfer services for the
Paramount Pictures TV series, "Mission Impossible".
1992: AAV wins the contract to produce the inflight video entertainment service for Ansett Australia.
1993: AAV commissioned AAV’s Sydney based duplication plant. The plant was launched in October.
1994: AAV launched the world-first AAV SatLink™ technology for Ansett Australia, enabling the delivery of current news
bulletins to supplement existing inflight services.
1996: AAV develops DubSat™, a satellite based system to distribute TV programming via a data stream.
1997: AAV is appointed to handle the audio inflight programming for Ansett Australia and now produces Ansett’s entire IFE programming.
1999: AAV celebrates 25 years as Australia’s leading electronic media services provider.
2000: AAV commissions DVD replication plant which will be co-located at AAV's state-of- the-art plant in Northmead,
2002: Digital Pictures Melbourne launches the $6m Digital Film Centre; the cornerstone technology is the latest Cintel DSX digital telecine and da Vinci 2K colour corrector. Two URSA telecine suites and a host of ancillary technology complete the Centre. Digital Pictures installs Melbourne’s first SMOKE High Definition editing system. Acquisition of GMD, a fully integrated design, visual effects and animation company based in Sydney, Australia. GMD is renowned for its creativity in film & television, which is continually reinforced by the flow of Australian and International awards acknowledging their achievements. AAV Limited formed following merger with ISIS Communications.
2003: AAV announces joint venture with Regency Recordings. AAV Regency is now one of Australasia’s largest companies providing end-to-end DVD, CD, VHS and audio cassette manufacturing and distribution logistics services.
2004: iloura moves from it’s Southbank premises to join the other creative services housed at 180 Bank Street site
2005: The Mapp Family/ Omnilab Media purchase the AAV group’s post production services, including Digital Pictures and the brands housed at 180 Bank Street
2009: The Mapp family purchase “The Old Butter Factory” – the historical 180 Bank Street site and heart of Digital Pictures.
2012: Digital Pictures joins Deluxe Australia.